Case Study: Tessa Atkinson

Student triumph in the HealthTech startup space.

Tessa Atkinson and Wanngi – UX/UI & Marketing 

 

Just a year shy of graduating from a Bachelor of IT and Multimedia at Griffith University, self-confessed geek and social media enthusiast, Tessa Atkinson, attended Ribit’s Fishburners speed-networking event. Successfully, she secured herself a role with Brisbane-based medtech startup, Wanngi – a digital platform that stores an individual’s health, medical and fitness information in one secure app.

Rewind 2 years, Tessa had graduation on the horizon, with ambition to land a job where she could bring her theoretical knowledge from IT and multimedia together. But what was that role exactly? Like most students, Tessa was unsure how to approach the job hunt, without a clear vision of what job she was hunting for.

When Tessa attended our event, there she met Wanngi founder, Maree Beare.  Maree explained that she was after an all-rounder, because after all, they were a startup in the early stages, and needed someone who was willing to jump in wherever required. Although daunting, Tessa took on the role and dived straight into the deep end. In her first few days at Wanngi, Tessa says she didn’t have a specific title, which gave her the opportunity to really make the role her own, allowing her to build skills in a wide range of business operations. 

Having never studied marketing, Tessa tried her hand at brand creation and design. Her logo and website designs were implemented across Wanngi’s rejuvenated brand, as Tessa proved to herself, if there’s anyone that can dive into the deep end, and do it well, it was herself (how awesome are ambitious students?!).  “My biggest triumph I’m personally proud of is seeing my design work being used, it’s really exciting to see that the stuff I make is actually valuable.”

Tessa attributes much of her extensive experience to the opportunities present in startups as opposed to larger companies, “Working in the startup space means that I get to touch on a lot of different areas. I say to my boss ‘I really want to see this revamped here’, and she will say ‘ok cool, let’s do it’.” 

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