Top skills employers need

The Ribit platform aims to reduce the skills gap in Australia and help students understand what employers need. Here is the latest data on the top skills that Ribit employers are looking for, and current skills of students on the Ribit platform. Using this data we have compiled a list of top courses for students to upskill in these areas.

Top skills businesses want:

1. Data Science
2. Software Engineering
3. Digital Marketing
4. Web Development
5. Social Media Marketing

Top skills students have:

1. Software Engineering
2. Web Development
3. Project Management
4. Data Science
5. Financial Reporting & Analysis
*Percentages are based on the total user profiles on the Ribit platform

Skill-up and get the job you want

Based on the top skills employers are looking for, our team has collated a list of free resources and short courses that enable you to add new skills and take the next step in your career.

Data Science

SAS Skill Builder for Students
Learn SAS and land a career. Access free online courses, pursue certifications, prep for exams.
Start the program »
SAS Data Literacy Essentials
SAS Data Literacy Essentials
Access the course to connect your skills to strategies for engaging with data in more meaningful ways.
Take the course »
Machine Learning Yearning Book
Machine Learning Introduction
Unravel the intricacies of Machine Learning, gain a grasp of the principles and methodologies of this technology.
Take the course »
Cognitive Analysis
Digital Analytics & Regression
Learn the process of identifying a business objective, designing the model to address it, sourcing the data to uncover insights.
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Data Analyst
Data Analyst
Gain skills and apply analytic tools to analyze data, predict outcomes, and visualize results professionally.
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Python for Data Science
Python for Data Science
This introduction to Python will kickstart your learning of Python for data sciences, as well as programming in general.
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Data Science 101
Data Science 101
Learn the truth about what Data Science is. Hear from real practitioners telling stories about what it means to work in data science.
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Cognitive Analysis
Introduction to Open Source
This course introduces you to open source. You'll learn the key concepts, tools, and processes of open source projects.
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Software Engineering

Software Development Process
Software Development Process
Provided by Udacity, this course teaches you how to select and implement the ideal software process for your dev project.
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Compilers
Compilers
Learn how to translate high-level programming languages into low-level assembly, optimising programs for efficient machine execution.
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Databases
Databases
Learn all about the different aspects of databases through Stanford’s discussion forums, video quizzes and interactive exercises.
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Docker Essentials
Docker Essentials
In this IBM course, you'll follow a series of hands-on labs that demonstrate how to use containers for your applications.
Take the course »

Digital Marketing

Fundamentals of Digital Marketing
Fundamentals of Digital Marketing
Focusing on four broad themes, this course will increase you knowledge about the diverse and evolving strategies in digital marketing.
Take the course »
Beginners Guide to SEO
Beginners Guide to SEO
This workbook is designed to describe all major aspects of SEO, from finding keywords to making your site search engine friendly.
Read the handbook »
Pay-Per-Click Advertising
Pay-Per-Click Advertising
Learn all about PPC advertising, performance and metrics with WordStream’s beginners guide to PPC.
Take the course »
All Things Marketing
All Things Marketing
Neil Patel is a marketing guru and industry leader - his blog and YouTube channel is all there is to know about digital marketing.
Watch the videos »

Web Development

Responsive Web Design
Responsive Web Design
Earn a certification in responsive web design, thanks to FreeCodeCamp.org. All their courses are 100% free.
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Level Up Tutorials
Level Up Tutorials
This YouTube channel has over 800+ free and easy to follow videos, to help you become a better web developer.
Watch the videos »
HTML, CSS and JavaScript
HTML, CSS and JavaScript
Learn how to build a website with HTML, CSS and Javascript; use developer tools and how to use Git to collaborate from Microsoft experts.
Take the course »
Generation Australia
Web Development Bootcamp
Register your interest here to join a 14 week program to become a web developer.
Register now »

Social Media

Social Media Marketing
Social Media Marketing
From consumer insights to final justification metrics, get the most up-to-date social media training with Coursera.
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Social Strategy Workbook
Social Strategy Workbook
Hootsuite’s all-in-one workbook provides the tools, networks and tactics to help you succeed as a social expert.
Read the workbook »
Facebook Business Blueprint
Facebook Business Blueprint
With more businesses using Facebook Ads, it’s important to be skilled at creating campaigns, managing and optimising ads.
Take the course »
Managing Social Media
Social Media Marketing
Learn how to develop an effective social media strategy to build your brand, engage your prospects and boost your business.
Read the guide »

Other Technology

Cybersecurity Analyst
Gain core skills for threat intelligence, including network security, incident response, and cybersecurity tools.
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IT Support Technician
On this learning path, gain critical skills in IT support, like technical troubleshooting and issue resolution.
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Project Manager
Project management is the art and science of making things happen. They initiate, plan and execute projects that lead to success.
Take the course »